diagnosis: Salmonella Dub endemic confirmed… the 2nd opinion.

1 09 2010

ARTIVIST : creative has completed a further series of performances & proactively contracting Salmonella Dub LIVE engagements…

Salmonella Dub & ARTIVIST : creative continue to make strategic bookings into significant events with recent bookings including Raggamuffin & Homegrown confirmed…

ARTIVIST : creative will continue to develop content & production for independent events while the band plays major dates that create large scale exposure & promotion.

“… this is a very nice arrangement for ARTIVIST : creative, to be involved directly with our favourite premier groups in New Zealand with a real potential to make an impact!” Creative Director JoFF Rae says… “Salmonella Dub have some real surprises to unfold over the next few months!”





ARTIVIST : contracting based on the Nash Equilibrium

2 08 2010

Recently ARTIVIST : creative has developed a series of contracts that involve a shared risk/shared profit that helps venues & artists achieve a common goal – successful events!

subgame perfect Nash equilibrium

The contract, developed for Salmonella Dub, lowers standard deposits & works on a percentage break of gross profit; both the artist & the venue need to expel effort to maximise returns & both benefit greatly by working together to achieve this success.

“We modelled the contract at a couple of gigs earlier this year & it went well… since then a major festival has picked up the idea & it was essential in securing acts” says JoFF Rae of the contract… “the key is to make an agreement & see the benefits to yourself & to others in the equation & stick to it through to delivery – possibly a practical example of the Nash Equilibrium.

The Nash Equilibrium – informal definition:

From Wikipedia, the free encyclopedia

Informally, a set of strategies is a Nash equilibrium if no player can do better by unilaterally changing his or her strategy. To see what this means, imagine that each player is told the strategies of the others. Suppose then that each player asks himself or herself: “Knowing the strategies of the other players, and treating the strategies of the other players as set in stone, can I benefit by changing my strategy?”

If any player would answer “Yes”, then that set of strategies is not a Nash equilibrium. But if every player prefers not to switch (or is indifferent between switching and not) then the set of strategies is a Nash equilibrium. Thus, each strategy in a Nash equilibrium is a best response to all other strategies in that equilibrium.[3]

The Nash equilibrium may sometimes appear non-rational in a third-person perspective. This is because it may happen that a Nash equilibrium is not Pareto optimal.

The Nash equilibrium may also have non-rational consequences in sequential games because players may “threaten” each other with non-rational moves. For such games the Subgame perfect Nash equilibrium may be more meaningful as a tool of analysis.






ARTIVIST : creative in phase #3… conslidation & investment; commitment & interest.

24 04 2010

After specific negotiation & implimentation ARTIVIST : creative is moving to phase #3 in business & content development with specialised tailored services for specific quality clients.

Joint ventures & arrangements have developed with selected reputable clients & suppliers – ARTIVIST : creative is making further investment in key equipment & resources to meet the expectations of the agreements.

“At our FIVE20 space we are making stuff… from Taupo we are making stuff for International markets” says JoFF Rae, “we’re really excited about working with Salmonella Dub – even more excited about the potential for collaboration, content development & delivery of International productions in the UK & Australia later in the year & small scale festival format shows in for New Zealand in the New Year!”

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